Brands most often seem to send messages about the attributes of their company through visual images. The Nike “swish” and the McDonalds’ logo, along with the corporate identity of numerous other well-known brands, are an instant and strong...

Have you ever come upon a website where you can instantly tell the website content is as old as the Internet? In fact, you may even suspect that the information is so dated that you can practically see...

There’s a lot more to social media marketing than most businesses realize. Establishing a web presence, publishing a blog, and paying for the placement of expertly crafted advertising copy is only a small part of the overall effort...

Traditional media has definitely proven for decades that cleverly crafted marketing copywriting can build brands and influence consumer buying patterns. There is no doubt that this form of selling and communicating will continue to have its day in...

Before you jump to conclusions and think this blog entry is an extensive advert for Angel Copywriting, the theme of this entry is actually intended to serve as a real world example of what tends to happen for...